Aaron has been teaching, consulting, and training small businesses since 2009. He will show you how to start finding, attracting, and closing more sales with your 50+ market. Are you ready to start learning?
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Our founder, Aaron Murphy, has been coaching small business owners how to OWN YOUR NICHE in the 50+ marketplace, all across the U.S. since 2009.
Aaron's roll-up-your-sleeves coaching style, 30+ years of coaching experiences both inside & outside the boardroom, along with his own proven track record of taking his last company from $100k/yr to over $1M/yr should tell you why he's the right person to guide you.
Speaker. Author. Coach. Trainer. Educator. Entertainer.
THE accountability partner & mentor you need on your team, to "Learn It. Hone It. Work It. OWN IT."
“Aaron has a unique coaching style that I sincerely appreciate. He can vision with you at the 50,000 foot level, and he can get down into the weeds on the technical nuances too. It’s a rare and valuable pairing to have on your business mentorship team. He is an active listener, empathetic when needed, but will absolutely hold your feet to the fire in a tough love approach when that is what’s required. He’s the best accountability partner I’ve ever had as a newer business owner who is learning the ropes as we grow our firm. I don’t know what we’d have done without Aaron joining us as a business coach and a mentor to our organization.”
“WOW thank you for the generous outpouring of information during our B2B Consultation Call. Sharing some of your insights and methods of connection are certain to improve my presentation. Your comments about the transition phase we are in - and how the timing is right in the Aging in Place space for professionals to lead by example in their messaging – past ageism and into authenticity – is both inspiring and validating for the presentation I’m preparing. You were also kind enough to offer to mail me some of your printed materials. Thanks again for your support and encouragement,”
“Aaron has been coaching our business for the past 24 months. As an engineering firm doing $1.2m gross sales per year, we’ve utilized Aaron’s expertise and business insights regularly to adjust how we do business here at Team4. Our ownership even voted to put him on our board of directors 2 years ago for the value of his vision and experience. This year alone, just one piece of advice and direction from him that we’ve implemented, has saved us upwards of $50,000 to the company’s bottom line! I can’t speak highly enough about having Aaron as your business coach. It’s saved and grown our company in more ways that we could count.”
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Our in-depth certification course is designed to train any small business owner to design and build home solutions that support successful aging in place outcomes.
Do you want to be TRAINED and ENTERTAINED? Aaron's speaking style will keep you fully engaged while you are gaining the industry insights you need to THRIVE in your niche, serving the 50+ marketplace.
“…Yours was one of my favorite presentations at the conference. It was clear, easy to follow and not self serving or commercial like some of them. I thought you used humor to great effect… I look forward to hearing from you and am intrigued by your thought about collaborating.”
“Murphy is one of the most engaging and entertaining speakers I’ve ever seen on stage, tackling such challenging and pertinent subject matter. Truly timely and informative a real ‘eye opener’ to see him present!”
“Thank you for writing “Aging in Place.” Thank you for telling your story, thanking your family for saving your life, honoring your family, and caring about people to maintain their dignity throughout their lives. I appreciate your honesty. Thank you for acknowledging people for their contributions and for being humble. Your dedication to humanity is humbling, and I am humbled to know you. You are a true Rotarian. ”
“Working with Aaron and the ForeverHome team was such a pleasure -- highly recommend! Aaron responded quickly to our speaker inquiry, was quick to communicate throughout the project timeline, and was incredibly knowledgeable about various topics relating to financing and the cost of accessible and inclusive design. He has great energy as a speaker and presenter, weaving in personal anecdotes and experiences with technical information, and he provided us with some follow-up resources for ongoing learning. He even took time out of his pre-scheduled vacation to workshop his presentation with us! Thank you so much to Aaron and team!”
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